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Coffee and chocolate share a lot of chemistry. Both are roasted seeds, both develop their flavour through the same browning reactions, and both carry bitterness that sugar is added to manage, so a mocha bar is closer to a single flavour than a pairing. The two finger format is the older one and still the one sold in multipacks, which is where this sits. Using the Nescafe name is a Nestlé arrangement more than a flavouring claim. Both brands belong to the same company, so the bar borrows from a coffee people already know the taste of. Mocha rather than plain coffee is the safer choice for a chocolate bar. Coffee on its own would fight the cocoa; mocha's already the compromise between them.