

Ridge-cut McCoy's crisps carry a sweet barbecue seasoning built around tomato, brown sugar and smoke flavouring. The coating is designed to settle into the grooves, so each bite gets a concentrated hit of sauce-like seasoning on a firm, crunchy potato base. Part of the Epic Eats sub-range, this bag sits alongside other bold flavour variants in the McCoy's lineup. Compared with a standard barbecue crisp, it leans more heavily into sweetness and a thicker, stickier seasoning profile, with less focus on spice and more on glossy, glaze-like notes.

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