

Molasses, hickory smoke and mustard notes sit on a premium kettle-style crisp, giving this snack a sweeter, smokier profile than standard British barbecue flavours. The seasoning leans into Southern US barbecue, with a little tang underneath the sugar and smoke. Part of Sensations’ crisps range, it uses the brand’s thicker, crunchier format rather than a thin, plain potato crisp. Compared with more familiar barbecue snacks in the lineup, it goes for a more specific regional style instead of a broad, generic BBQ profile.

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