

Pink, smooth and spoonable, this strawberry ice cream sits alongside vanilla and chocolate in the Blue Ribbon range. Straightforward strawberry flavour leans fruity and slightly tangy rather than just cream with colouring, and it softens quickly at the edges once you pull it from the freezer. In the Blue Ribbon lineup, it's the fruit-flavoured option, and it's often used on its own, with cake, or as one part of a homemade Neapolitan-style scoop. Like most supermarket-style ice cream, it's meant to be scooped straight from the tub and served without much fuss.

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