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Cookie dough in ice cream is edible raw dough rather than baked biscuit, which is the distinction that makes the flavour work. Baked biscuit goes soft against a frozen base, where a dough piece stays dense and chewy because there's no crumb structure to collapse. The dough is made without raw egg and with heat-treated flour, so it's formulated for eating rather than for baking. That's a food safety measure rather than a recipe choice, and it's why cookie dough pieces taste sweeter and denser than dough scraped from a mixing bowl. The base underneath is plain vanilla. With pieces this rich there's nothing to gain from flavouring it further, and it gives the dough something neutral to sit against.