Red Hot

What is it?

Thin-cut potato chips from Herr’s, coated in a bright red seasoning built around cayenne pepper heat. The chips are crisp and light, with enough surface area for the spice to cling evenly. Compared with other Herr’s flavors, these lean hard into a direct hot-chip profile instead of vinegar, barbecue, or cheese. Behind the seasoning, you still get plain potato flavor and the usual salty crunch. Packed as a snack chip, they’re ready to eat straight from the bag, with no prep beyond opening it.