Salt & Vinegar

What is it?

Thin-cut chips built on a crisp, brittle base, these are seasoned with salt and vinegar in a style that goes straight for the sour note. The vinegar comes on fast, with enough salt to sharpen it, and the thin cut means the seasoning lands on a surface that breaks up quickly as you chew. Compared with thicker potato chips in Herr’s lineup, the texture here is lighter and the flavor is more concentrated at the start. It’s a simple dry snack format, sold bagged and ready to eat, with no dip or extra seasoning needed.