Jalapeño

What is it?

Kettle-cooked potato chips get coated with green pepper seasoning, so the flavor lands with a vegetal, slightly grassy note instead of just plain heat. Thick chips bring the usual sturdy crunch from Kettle Brand's line, and the coating runs across each piece without hiding the potato underneath. Compared with milder salted chips in the brand's lineup, these lean harder into pepper flavor and a medium burn. Sold as a snack chip and meant for eating straight from the bag, the heat builds a little at a time as you keep going. It's a straightforward hot pepper chip on a sturdier base.