Ketchup

What is it?

A Canadian staple in Lay's lineup, these potato chips are coated with a red-orange ketchup seasoning that leans tomato, vinegar, sugar, and onion. The flavor is bold and familiar, closer to the condiment than to a generic barbecue blend, with a sharp tang up front and a little sweetness underneath. Chips are the format here, not ridged or kettle-cooked, so the crunch stays light and familiar. In the Lay's snack family, this sits apart from plain, salted, and sour cream and onion varieties, and it's not officially sold in the US market.