

Wavy chips in a fried green tomato flavor, part of Lay’s 2017 Do Us a Flavor contest, lean on a tart tomato note with a fried batter finish. The wave-cut chip gives them a thicker crunch than a standard potato chip, so the seasoning has more surface to cling to. Compared with other Lay’s entries in the lineup, these skip the usual barbecue or sour cream profile and go for something more specific. Green tomato tang, cornmeal-like savoriness, and a faint herb edge are the main cues, all built on the familiar salty potato base.

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